The next SBC Summit Barcelona, to be held twigs 19 21 to September at the Fira de Barcelona Montjuïc, will bring together 15.000 delegates, offering them a platform to delve into the cutting-edge world of iGaming within the “Casino & iGaming Zones" dedicated.
Delegates can expect to gain valuable insights from influential executives who will share their unique perspectives on various topics including effective strategies for penetrating new markets, potential challenges posed by the lack of human insight of AI in gambling responsible, the reception of innovation in the live casino industry and its impact on the core player base, and a number of other interesting topics.
On the expo floor, zone attendees will be able to catch up on the latest technology and the most innovative game mechanics, as well as get an exclusive look at the newest and most exciting game titles from the biggest studios in the world. Among the most important brands exhibiting in the area are: Wazdan, Amusnet Interactive, SmartSoft Gaming, Spinomenal, 3 Oaks Gaming, Evoplay, Endorphina, Winfinity, SoftGamings, just to name a few.
Each zone will feature a variety of networking facilities, offering attendees the opportunity to connect with like-minded professionals and discover new business opportunities. Throughout the zone, attendees will be able to engage with decision makers as the track will be bustling with C-level executives, casino directors, casino product managers, content aggregators and player acquisition specialists from operators and providers.
Rasmus Sojmark, CEO and founder of SBC, said: “Over the years, this area has garnered significant attention as delegates have first-hand experience of how gaming innovations are transforming the player experience and driving business outcomes. . We look forward to the emergence of the next wave of advances in the gaming industry this year and to witness a lively exposition brimming with knowledge exchange, cutting-edge innovations and commercial deals.”
The “Casino & iGaming stage”, one of seven stages of the summit, will host two distinct paths of conferences during the event. The “Future of Casino & iGaming” track will focus on future industry innovations, such as how iGaming can create more immersive experiences through immersive technologies such as virtual reality (VR) and live casino, and whether artificial intelligence (AI) is helping vendors meet the ever-changing demands of gamers.
The Casino & iGaming Innovation track will focus on the product side, with discussions of game mechanics, the rise of multiplayer slot games and their impressive player engagement, and whether NFTs and gamification have the power to really improve the player experience.
During the panel discussion entitled “The Next-Gen Of Casino – Measuring The Influence Of Web 3.0, UX, and Video Games”, distinguished CEOs will dive into the key trends and technologies that have significantly impacted the gambling landscape in the last years. The experts Sarah Stellini (CEO, Hero Gaming), Francis Postiglione (CEO, Casumo), Allan Auning-Hansen (CEO, CEGO/Spilnu.dk) will be joined by the moderator Mark Greek (Founder, ProdMark 365) and will explore how innovative technologies, metaverse casinos, web 3.0, and a harmonious relationship between artificial intelligence (AI) and user experience (UX) can elevate and revolutionize the player experience.
The session “Global Casino – New Market Opportunities” will see the speakers Ross Parkhill (CEO, Rhino Entertainment Group), Matthew D'Emanuele (CEO, Mystino), Thomas Carvalhaes (Managing Director, Vai de Bob) and panel moderator Rob Fell (Advisor, RiskCherry) discuss the most effective strategies for entering growth markets. The panel will provide diverse perspectives on the role of newly regulated sports betting markets and the importance of gray market success stories, in establishing trust within the new regulatory frameworks, thus guiding the path towards casino regulation.
In the session titled “Keeping Slots Dynamic – Are Crash Games And Loot Boxes Influencing Slot Innovation?”, experts will discuss the challenges faced by game studios to meet player demands for high return to player (RTP) and reward systems while leaving room for innovation in the industry. The speakers Laura Petrauska (Head of Casino, Bet99) ed Eyal Loz (CPO, RubyPlay), and the moderator Lewis Phillips (Senior Account Director, Square in the Air), will offer their invaluable insights to the public by exploring the delicate balance between meeting player expectations and driving innovation in the dynamic world of slots.
In addition to the Casino & iGaming Zone, delegates will have access to the Sports Betting Zone, Affiliate, Marketing & Media Zone, Payments & Compliance Zone and Emerging Tech, Blockchain & Metaverse Zone.
You can get the Early Bird ticket at the discounted price of $400 by clicking , here.
