The Swedish gambling giant now live with the main operator in Michigan, West Virginia and the Garden State
Play'n go, the world's leading provider of casino entertainment, has announced a significant expansion of its partnership with the major US operator Rush Street Interactive. Starting today, the collaboration extends to New Jersey, where the renowned brand is now active BetRivers of Play'n GO.
Building on the success of Michigan-based Rush Street Interactive's BetRivers brand, Play'n GO recently expanded its partnership into West Virginia. With this latest development, players on Rush Street in New Jersey have access to a selection of classic titles from Play'n GO's extensive catalog, including popular games like Colt Lightning, Reactoonz e Invading Vegas.
Having secured licenses in four US states, Play'n GO is determined to establish a presence in every regulated market both in the US and globally.
Magnus Natt och Dag, Sales Director North America, Play'n GO expressed enthusiasm for the ongoing collaboration: “Just one week after our expansion into West Virginia with BetRivers, we are excited to further solidify our relationship by launching the brand in New Jersey. The positive response from BetRivers players to our content gives us confidence to replicate this success in New Jersey. Play'n GO remains committed to achieving success across all regulated markets and we look forward to starting the next phase of our journey with BetRivers".
To learn more about working with Play'n GO in the US and other regulated markets, visit: playngo.com
