Last November 15th, an important agreement was formally signed between four of the major, and in some respects also historic, players in the Amusement and national entertainment market present on the market with corporate histories rooted and consolidated for decades in Lombardy and Piedmont.
Through a process of merger by incorporation within the corporate structure of Jolly Videogames Srl of Flero (BS), the companies were formally incorporated OPTIMA Gaming Service Srl, with the two operational offices in Cerro M.re (MI) and Moncalieri (TO), ROSIL Sport Srl with operational headquarters located in Cinisello B.mo (MI) and finally, in proper alphabetical order, the company Valtellina Giochi Spa with headquarters in Berbenno (SO), thus giving rise to the new corporate structure called:
Jolly Group Srl
Under the supervision and approval of the act by the largest Italian network concessionaire Lottomatica SPA, majority shareholder of the four companies involved, the agreement was thus formalized and signed.
Some numbers to frame the new company reality: Jolly Group Srl features:
- Five operational offices between Lombardy and Piedmont
- Approximately 9.000 AWP and VLT devices managed in the area interconnected with the major Italian network concessionaires, at non-owned premises
- Approximately 900 million collected/year
- 1.700 customers
- 155 employees
- 25 QIR customers (Quarter Collectors - local companies controlled by Jolly Group and supported in service activities).
Having passed a necessary first phase of organisation/centralisation for a series of processes linked to economy of scale logic, for the newly established Jolly Group Srl next 2024 will see the new Group, driven by Marco Ambrosino President and Alberto Romano Director., committed to consolidating its market shares but strongly active in the development and commercial growth of its business.
The development process will also concern the involvement of new partners (QIR) not only in Lombardy and Piedmont but also in the neighboring regional territories, always in due compliance with the regional and municipal regulations that currently dictate the reference commercial guidelines.
The passage in Jolly Group Srl for the companies indicated it was a must, given their organization and structure. This step represents not a goal but a real starting and preparation point for the new national AWP and VLT entertainment market which, with the next nine-year concession tender, will emerge.
Jolly Group Srl it will be officially operational starting from 01 December 2023.
