CoreX and SportX are part of the new range of X-Suite enhancements to usher in a new era of turnkey products for regulated markets
Gaming Innovation Group (GiG), one of the most established and respected names in B2B online gaming, today officially unveiled an impressive line-up of product enhancements ahead of ICE 2024, as it looks to consolidate its position as a pioneer in platforms cutting-edge iGaming and sports betting solutions.
As an indicator of its next-generation capabilities, the award-winning technology provider has officially launched two powerful new solutions. The first, the innovative platform of iGaming CoreX, was launched together with a brand new and revolutionary bookmaker, SportX, as part of a significantly improved turnkey suite that seeks to capitalize on growing global opportunities, with regulated markets becoming increasingly demanding for technology providers.
SportX was designed to provide the most comprehensive and integrated sports betting experience on the market, offering a feature-rich product that can be quickly localized to match operators' strategy. Built on the foundation of a revolutionary backend and supported by a 24/24 trading team, the ability to customize margins in real time helps provide one of the most advanced and feature-rich offerings today available and was marketed as a bookmaker designed to excel in complex regulatory environments.
The CoreX iGaming platform, which is already available in Latin American, European and North American markets, is a powerful, secure and agile iGaming platform designed to adapt to evolving regulations and user demands, all over the world. Highly scalable and built for rapid integration for unlimited third-party inventory, its powerful localization capabilities have already had the opportunity to showcase its power, it is an advanced solution that offers an unparalleled opportunity for exponential growth of revenues in established and newly regulated markets.
Also included in the revamped X-Suite are GiG's flagship products, DataX and LogicX, designed to enable its partners to achieve sustainable growth, optimize acquisition efforts and capitalize on retention opportunities. Now, with an even greater emphasis on cutting-edge artificial intelligence and automation, the X-Suite seeks to take operational efficiency to a higher level than ever before. Working together seamlessly, they address and enable the creation of effortlessly actionable business rules, all without the need for coding knowledge. What sets GiG apart is the incorporation of advanced machine learning models into its toolkit, which improves decision-making and rule creation, driving exponential revenue growth for operators.
The entire new range of GiG X-Suite products will be presented on the stand N9-140 at the next ICE London 2024 fair.
This launch marks another milestone moment for the company in early 2024 having already announced a number of key senior hires, as well as supplying to a number of leading brands, including the launch of the Betway brand in Portugal and a sixth and seventh launch with partner BPlay in Latin America.
Andrew Cochrane, Chief Business Officer of GiG, said: "The launch of X-Suite marks the official start of an incredibly exciting new chapter for GiG and we are confident that it will take not only us, but our entire partner network, to new heights. We are immensely proud of the work done by the entire team to develop platforms and products that are best in class, AND this will significantly improve the position of our customers in complex regulated territories. With a product-focused approach to the stand at ICE London, it's the perfect time to launch this new suite of products and we can't wait to showcase it at the event".
