EAG, recognized for being the only trade show in the world to provide a platform for innovators and buyers in both the entertainment and low-stakes gaming industries, is expanding its global reach by completing partnership agreements with leading business-media channels to-business, including JAMMA.
Explaining the strategy, the EAG president Martin Burlin said: "Post-Covid we have focused on rebuilding confidence in live events alongside the resumption of international travel.
EAG 2023, which was the first to be organized by the new director of EAG Show Nicholas Lazenby, achieved a 36% increase in attendance compared to the previous year and with this a solid platform from which to achieve future growth.
One of the central points of our strategy is to establish a series of progressive media partnerships in order to help build the EAG profile in relevant international markets. We plan to further grow EAG's community of media partners as we get closer to the show going live".
The 4.000+ operators attending the 2024 edition of EAG, Expo (16 – 18 January, ExCeL, London) will have the opportunity to access the latest product launches and innovations from over 100 leading brands, share insights and experiences with colleagues industry, learn more about the implementation of the White Paper recommendations, keep up to date with developments impacting on social responsibility courtesy of the Safer Gambling Hub, celebrate industry excellence at the bacta Annual Awards and participate in the seminar program focused on EAG's business.
For more information and to register: https://www.eagexpo.com
