Betsson.Sport proudly announces the launch of its new sports infotainment platform in Italy. At the heart of this initiative, as an ambassador, is Francesco Totti, the revered Italian football legend celebrated for his exceptional talent and illustrious career
With a focus on offering exclusive content, interviews, news and highlights from various sporting disciplines, Betsson.Sport aims to become a go-to destination for sports fans nationwide.
Furthermore, Betsson.sport introduces the “Betsson Sport Club” initiative, which invites teams to sign up and gain visibility and support alongside other participating teams. This club is open to teams from both major and lesser-known leagues, offering them exposure opportunities and a platform for greater visibility.
“I am thrilled to be part of this project, which aligns perfectly with my daily commitment to sharing my passion for sport – declared Francesco Totti -. Betsson.sport represents a wonderful opportunity to unite various sports clubs and help them realize their full potential.”
Ronni Hartvig, Chief Commercial Officer of the Betsson Group, said: “Italy is of significant importance to Betsson and we are delighted to partner with Francesco Totti, a figure synonymous with excellence in Italian football. We think his story and experiences will help us make Betsson Sports Club even better, promoting our values of fair play, inclusion and passion."
As we embark on Betsson.Sport's journey in Italy, the brand is committed to innovation and collaboration. The recent announcement of the partnership with Roma exemplifies this commitment, marking the start of a series of dynamic initiatives aimed at strengthening the link between sport and Betsson.Sport.
